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PLAY UP presents RIMMEL

RIMMEL has been in the business of self-expression since 1834. London became our playground. A perfect match. London makes its own rules. Its own colours. The passion we have inside is for you to wear outside. We’re not here to define your look. We innovate to take you there. Every shade, texture and eye flick dares you to find your beauty boundaries. Then stride beyond them.


RIMMEL

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